Designed for normal and mature skin, Multi-Vitamin + Antioxidants Potent PM Serum softens fine lines and brightens your complexion. 100% Pure crafts this formula with collagen-boosting vitamin C, 10% niacinamide to boost moisture and suppleness and a small amount of retinol to lessen the appearance of fine lines and wrinkles.Key Ingredients:10% Vitamin C: boosts collagen and elastin production; brightens skin10% Niacinamide: increases ceramide levels for moisture and suppleness10% Vitamin E: restores and protects from free radical, environmental damage1% CoQ10: reverses sun damage1% Retinol: lessens and prevents lines and wrinkles; firms skinKey Benefits:Boosts collagenReverses sun damageBrightens skin