#SENSITIVEYETSTRONGBeautiful hair starts with a calm scalp. Give yours the TLC it needs to thrive with our fragrance free and dermatologically tested NEW Sensitive range, expertly formulated to gently cleanse and refresh.Introducing Sensitive Micellar Shampoo, a delicate yet indulgent cleanser that respects the scalp while adding glossy shine to hair. Harnessing the gentle power of micellar, the non-stripping shampoo soothes sensitivity with moisture, targets flakes, safeguards natural oils and hydrates strands. Carefully selected natural ingredients provide an instant sensation of comfort, helping to reduce feelings of redness, itchiness and dryness as you lather up. Restore scalp serenity and rediscover hair confidence with each and every wash.With 100% recyclable packaging, the new Grow Gorgeous Sensitive range is as kind to the environment as it is to your scalp.EXPERTLY FORMULATED TO NURTURE YOUR SCALP AND NOURISH YOUR HAIR:Oat Lipids - rich in Omega 3, 6 fatty acids, ceramides, linoleic acid and phospholipids - improve skin's barrier function and condition hairAllantoin soothes, moisturises and conditionsAntioxidant-rich Fermented CICA extract, also known as Tiger Grass, moisturises, calms the appearance of redness and improves resilienceCactus Extract, enriched with minerals, flavonoids and polysaccharides, makes skin feel soothed and hydratedInca Inchi Hydrosoluble Oil, an Amazonian seed oil rich in omega fatty acids, comforts skin and promotes smoother, silkier-looking hairFermented Rice Water, a natural treatment traditionally used in Asia, believed to strengthen, soften and boost shineAmino Acids, a vital component of keratin, helps promote healthy-looking hairHair Type: Sensitive, irritated and itchy scalpsPurely positive promise: Expertly formulated without parabens, sulphates, silicones, phthalates or mineral oil. Proudly vegan friendly.RESULTS*94% claim that the Sensitive regime helped to reduce the appearance of flakes on the scalp92% agree the appearance of scalp redness was reduced91% agree the scalp was left feeling relieved and less sensitive90% claim their scalp felt instantly comforted and less itchy*Independently tested on a combined panel of 150 women with self-assessed sensitive scalp for 2 weeks, shampoo & conditioner used as a haircare regime.Volume: 250ml