ROUGE ALLURE INK. A matte liquid lip colour. An intense and luminous ink. With its fine and dense pigments, it instantly and weightlessly fuses with the lips for a long-lasting result (8 hrs). The daring allure that never goes unnoticed. How to use: Apply directly to the lips with the applicator. For improved intensity and hold, apply LE CRAYON LÈVRES before using ROUGE ALLURE INK.