It's a roller for lashes! The eye-opening Hook 'n' Roll brush grabs, separates, lifts and curls...while the instant curve-setting formula holds for 12 hours. Curl Power!
97% said it visibly lifts lashes*
87% said it gives long-lasting curl*
94% said eyes look more wide open*
*consumer panel survey on 31 women after 4 weeks
How to use:
Gently wiggle the wand from base of lashes to tip. Repeat across your lashline, making sure to catch every lash.
Easy-to-remove
Contains Provitamin B5 and Serin, ingredients known for their lash-conditioning benefits
Water-resistant
Ink black
Beauty Tip:
For super curl AND length, apply roller lash first to curl & lift your lashes then layer they're real! lengthening mascara on top. It's sexy drama beyond belief!
Benefit Cosmetics is the #1 prestige makeup brand in Mascara in the US.*
*Source: The NPD Group, Inc./ U.S. Prestige Beauty Total Department/Specialty, Makeup Dollar Sales, Jan 2018 â Mar 2018
