Shop for The Impulse Shop online at Macys.com. Better than the real thing, this customer favorite sunless tanner instantly delivers an all-over bronze glow that develops into a golden, natural-looking tan that lasts 5-7 days. Look like you've spent a day at the beach without exposure to the sun's harmful rays. A mineral copper complex prolongs the tanning effects, while aloe vera and vegetable-derived emollients provide hydration so skin feels soft and smooth. Want to look like you've basked in the sun longer? Build a deeper tan by reapplying.