IT Cosmetics Superhero Elastic Stretch Volumizing and Lengthening Mascara was developed with plastic surgeons and clinically tested to coat natural lashes with a biotin infused, lash thickening formula that creates the appearance of full and long eyelashes in just one coat.
WHAT IT DOES:
IT Cosmetics Superhero Elastic Stretch Volumizing Mascara is pigmented and bold, delivering dramatic length and volume to create voluminous and longer eyelashes in just one coat!
This smooth and buildable makeup formula glides on and allows for longer eyelash looks with each additional coat.
Paraben-free, sulfate-free and phthalate-free.
KEY INGREDIENTS:
High impact black pigment, plus strengthening and nourishing biotin, collagen and peptides.
Biotin: B vitamin that supports stronger, healthier-looking hair and skin.
HOW TO USE:
Start at the base of your eyelashes, then wiggle and sweep the brush up to the tips.
For more dramatic lengthening and volumizing results, simply apply additional coats.
RESEARCH RESULTS:
100% saw a fuller lash line!*
96% said lashes looked stretched!*
96% saw dramatic volume and length!*
96% saw plumper-looking lashes!*
*Results observed in a consumer panel survey of 25 subjects ages 18-65 years.
USE WITH:
IT Cosmetics Brow Power Universal Eyebrow Pencil.
IT Cosmetics Bye Bye Under Eye Concealer.
