Dr. Murad’s clinically-proven Youth Activation Collection is exclusively formulated to replenish lost hydration, retain essential cellular water, and renew your skin to for hydrated, firmer, smoother, more youthful-looking skin. A luxurious cleanser provides a deep, yet gentle exfoliating cleanse without stripping or drying skin. Our powerhouse serum is clinically proven to increase skin’s firmness up to 42% in just 10 minutes*. A multi-tasking vitamin packed night cream repairs your skin while you sleep. Jumpstart your results with a breakthrough hydrating mask that is shown to increase skin’s hydration up to 400% in just 20 minutes*. Free bonus items include our best-selling eye cream to fight dark circles, puffiness and crow’s feet. Plus, protect your results with a lightweight mineral SPF that shields against skin-damaging UV, pollution, infrared and blue light.