This innovative liquid lipstick hybrid plumps with continuous moisture, and saturates with high-intensity color, without sticky shine. Lips look pouty, sculpted, sexy. Its creamy, moisture-rich formula infused with avocado, jojoba and sunflower oils glides on in one effortless swipe of bold liquid color that lasts up to 8 hours with a luxuriously comfortable, satin-matte finish. The dual-sided applicator lets you shape and color with precise definition: one side has a rounded tip that follows the curves of your lips and the other, a well that holds extra color to build impact. Depth, dimension and definition in one stroke. Made in Italy.