Firm and brighten the complexion with Drunk Elephant C-Firma™ Fresh Day Serum, a potent skincare treatment packed with powerful antioxidants and essential nutrients. Helping to improve the signs of photo-ageing, it contributes towards a radiant, more youthful complexion. This hydrating serum is formulated with 15% L-ascorbic acid, 0.5% ferulic acid and 1% vitamin E, along with pumpkin ferment extract and sodium hyaluronate crosspolymer. It works to dissolve dead cells while also helping to defend against the effects of pollution and UV-generated free radical damage. Drunk Elephant C-Firma™ Fresh Day Serum is free from essential oils, silicones and fragrance. Its ingredients are best used when fresh, and the formula should be refrigerated after first use to preserve effectiveness.